SOUFEEL Reviews: An Affordable Personalized Jewelry Brand a Rising Star?

First and foremost, this article like any other article on Jewelry-Review is not sponsored by a company nor I get paid from any of the jewelry brands mentioned. This is my hobby with a CPA model, so it is a pure unbiased review.

Second Soufeel is legit, not a scam, it is perfectly safe to buy from them on Amazon. On this article, I will review Soufeel jewelry as a company and a brand. I will tell you about their background, what is Soufeel personalized jewelry specialization and where to buy their jewelry with the best deals.

SOUFEEL designs manufacture and markets hand-finished and modern jewelry made from genuine materials at the most reasonable and competitive prices
stated on Soufeel.comstated on Soufeel.com
Things to know when you order personalized jewelry from Soufeel

1. Some of Soufeel jewelry comes with a “SOUFEEL” signature, so pay attention if you like it or not.

2. When analyzing real customer review I find that some customers were surprised to find that the jewelry is smaller than in the picture, so read item dimensions.

3. Soufeel sells Brass and .925 Sterling Silver product (not real gold), my recommendation is Silver.

4. Personalized Jewelry takes 3-4 days to manufacture, and shipping from China takes time. So pay for expedited shipping or be patient for 2 weeks~.

Soufeel specialize in personalized Pandora bracelet charms replacements

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SOUFEEL Birthstone Charm Swarovski .925 Sterling Silver Charms for Bracelet
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SOUFEEL Birthstone Charm Swarovski .925 Sterling Silver Charms for Bracelet

SOUFEEL's October Birthstone Pink Red Charm. Dimensions: Length:0.37in; Width:0.43in; Height:0.43in. Soufeel prides itself in creating durable charms ...

15 comments 1 month ago
Best deal at: Amazon

$35.99

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SOUFEEL .925 Sterling Silver Charm Bracelet
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SOUFEEL .925 Sterling Silver Charm Bracelet

✿ Featured here is an elegant and luxurious sterling silver basic bracelet, which is compatible to most charm beads. This SOUFEEL bracelet has a ...

12 comments 1 month ago
Best deal at: Amazon

Background on Soufeel

The name of Soufeel CEO is Yunfeng Gao, he is a successful Chinese entrepreneur. Soufeel is fairly new personalized jewelry brand in the online jewelry space (compared to JEWLR.com and MyNameNecklace). In-spite of being new, Soufeel is a rising star that expands at a tremendous pace. Soufeel sells online in a direct to consumer model which allows Soufeel to offer us the customers, really affordable prices for personalized jewelry. Soufeel creates the finest quality, and beautiful charms, rings, bracelets, and other name necklaces. They also work in the niche of photo engraved pendants.

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Where is Soufeel located

Soufeel like to write that they are originally from new-york, but they are actually from China. The company headquarters is in Hong Kong, Kowloon Bay, and most of the personalized jewelry is being manufactured in Harbin, China. I’m not implying that is a negative thing but as the customers, we should know where the jewelry we buy is being made. This is especially true in personalized jewelry where shipping time is important, after at least 3 days to manufacture the item. Why Souffel claims to be from New York instead of China, I assume it has some better associations to it, and they do aspire to have good branding. But to me except for long shipping time frame, it doesn’t matter. If the quality of the personalized jewelry made by Soufeel won’t fail, that’s what matters.

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What Kind of Jewelry Soufeel Make

SOUFEEL has a variety of products to choose that suits every occasion. Soufeel products sometimes made from .925 sterling silver and sometimes from Brass. As a rule-of-tumb, I will never recommend brass jewelry. but if you seek for really-cheep and don’t care for quality and longevity, go for brass. Soufeel is not lying in what material they use but be sure to check each piece of details on the product page. Soufeel biggest specialties are Pandora bracelet charms replacements and photo jewelry. Soufeel products also encourage customizing your own charms with your themed photos to celebrate your memorable days. Soufeel has launched also the classic design personalized name necklace in Silver, Rose Gold and 14K Gold (plated).

don’t care for quality and longevity? go for brass jewelry

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Soufeel as a Service Provider

Soufeel ships their personalized jewelry to customers all over the world, and their main market is in the US. Soufeel personalized jewelry generally requires 3-4 business days to manufacture, and another 2-3 weeks to ship. The shipping is free on all orders (expedited not-free shipping is available). Soufeel have a 90-DAY return policy, but personalized items cannot be returned unless it is defective or damaged. Soufeel have 28,673 (when I wrote this line) of positive real customer reviews online on Amazon, Bizrate, and Google. Soufeel keeps over 90% positivity score on aggregate.

Google
91 %
Amazon
93 %
Bizrate Surveys
72 %
Trustpilot
54 %
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Soufeel Review Bottom Line

Should you buy personalized jewelry from Soufeel?

Yes!

If you are looking for affordable personalized jewelry, shopping from Soufeel Amazon store can be your solution. The quality of their core item, the Pandora charm dup is excellent. Soufeel is a major player in photo jewelry and in 2018 made a move also on photo watches. A great advantage from Soufeel is that they price products like a Chinese brand, but the support and reliability are in line with major personalized jewelry brands. It is perfectly safe and recommended to buy from Soufeel jewelry when you find something you like.

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What should I buy from Soufeel

Soufeel sells personalized jewelry, like name necklaces, mother rings, bracelets and more. Their personalized jewelry specialization is, in fact, Pandora bracelet charms dups and photo jewelry.

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Best deals on Soufeel jewelry each category

Charms

  • Product
  • Specification
  • Deals
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Target uses Suitable for both bracelet and necklace. The diameter of the hole is 4.5mm, which can pass through most U.S. and European bracelets.; Dimensions Height:11.9mm; Width:12.1mm; Length:9.9mm. ...

0
Metal stamp

S925

Metal

Sterling silver

Material

NA

Brand, Seller, or Collection Name

SOUFEEL

Gem Type

NA

Item Length (inches)

0.39

Length (millimeters)

9.9

Resizable

No

Model number

XS1510

Width (millimeters)

12.1

Photo

  • Product
  • Specification
  • Deals
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Suitable for both bracelet and necklace. The diameter of the hole is 4.1mm, which can pass through most U.S. and European bracelets.; Dimensions, Height:23.1mm; Width:7.9mm; Length:17.7mm. Inner ...

0
Metal stamp

S925

Metal

Sterling silver

Material

NA

Brand, Seller, or Collection Name

SOUFEEL

Gem Type

NA

Item Length (inches)

0.70

Length (millimeters)

17.7

Resizable

No

Model number

C022

Width (millimeters)

7.9

Name necklace

  • Product
  • Specification
  • Deals
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Name necklaces are a must-have for every woman. They have a fun and fashionable feel to them. In addition, Soufeel personalized name necklaces are versatile enough for everyday wear. In addition to ...

0
Metal

Sterling silver

Material

NA

Gem Type

NA

Brand, Seller, or Collection Name

SOUFEEL

Metal stamp

S925

Height (millimeters)

25.8

Model number

JZNL32

Model Year

2018

Lab Created

No

Width (millimeters)

1.3

Length (millimeters)

25.8

 

8 Comments
  1. Excellent quality!

  2. Excellent customer service. Fixed the problem. Awesome necklace at a great price! Can’t wait to give it as a xmas gift.

  3. My necklace arrived and it’s so beautiful! I wasn’t sure if it was going to look good but it exceeded my expectations by far! Very beautiful and elegant and the box along with gift bag made the perfect touch! thanks 🙏

  4. Possibly the MOST gorgeous charm on my new Pandora bracelet. So much prettier and sparklier in person than photos. Color is rich and detail is perfect. I already know 2 people who will be ordering one for themselves. Happy!

  5. This necklaces was more than I expected. The packaging was even more beautiful. GREAT PURCHASE my daughter LOVED it!!

  6. Hope you like pandas because twice now I have ordered this charm and have received a panda head charm instead.

  7. Oh my gosh! This turned out absolutely beautiful! It’s the perfect shade of rose gold, we’ll made, shiny and gorgeous! This particular script turned out so pretty. Def worth the price!

  8. Really beautiful.

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